21 comments

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  Anon

  3 years ago

  You should switch to digi, it's damn cheap lor okay? =)
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  pinkpau

  3 years ago

  eh really ah?! haha how cheap? i'm not a prepaid person though ..
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  waifon

  3 years ago

  Ooohh..nice one there. I'm a DIGI fan all the way. well, mainly because most of the ppl I know use Digi and the fact that it's basically cheaper to call them, I continue subscribing for like 4 years? The irony is, most of the time I'll be calling and msg-in 012 and 019 numbers which doesnt really make any economic sense, but oh well.
  
  I never really keep track of their ads and how hillarious they are but no doubt it's one hell of a creative job done. Everytime Maxis lower down their prices for starter packs, Digi can somehow go beyond and lower just to beat Maxis' market price. RM8.50 for a starter prepaid SIM pack and a bonus of RM25. Who in the world with such cow sense will do that but for all we know, that's market strategy no?
  
  ‘Why Choose When You Can Have Both?’
  
  That's classic. Love it. So much for a payback and an "in your face" statement.
  
  That reminds me of this bank in KL if I'm not mistaken it's the umm..Bank of Nova Scotia at Menara Boustead. They have these 2 ferocious looking lion statues right outside their entrance like those feng shui-ed buildings and on the odd side, you'll see it in front of most temples or chinese restaurant. It was meant to be emitting some glaring opposing aura towards the building at the other side of the road which is obviously a competitor.
  
  That building's owner was apparently smarter though. They installed a mirror at the highest point of the escalator right in front of that building to reflect the so called "bad aura" back towards the bank itself.
  
  A mirror Vs. two grang lions. Dirty cheap tricks. Effective nonetheless. I guess. How hillarious:D
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  waifon

  3 years ago

  Typo error: Hilarious. Geez..how could I have gotten that wrong. Sheesh kebab~
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  Pierce Munro

  3 years ago

  DIGI!
  ALWAYS THE SMARTER CHOICE!!!! =p=p
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  lishun

  3 years ago

  their marketing team super kicks ass. i absolutely love their ads too. however, i use maxis just because most of my friends use maxis and it's cheaper to contact them when we use the same service provider. heh. anyhoo, i'd love to see the people behind those brilliant ad campaigns.
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  justakid

  3 years ago

  hehehe. im a digi subscriber! was originally a maxis fan, but then my frens were all using digi, so it made sense to switch.
  
  
  but nowwww .. i'm sms-ing more 2 maxis and celcom ppl. >
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  dropper

  3 years ago

  maxis will continue to rule la regardless of how smart the digi ad team is...coz, too many ppl use maxis already, n not economic to switch to digi. maybe digi too slow n not aggresive enough during the bloom of mobile tech. i'm sure u all agree.
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  reallybites

  3 years ago

  not using digi or maxis blek
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  percy

  3 years ago

  celcom not bad...450minutes plan help save lot as call is more cheaper than sms plus come with 3g services...
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  Johann

  3 years ago

  I think the fact that you can analyse marketing campaigns like that mean something for your university subject/major choice :P
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  Emily T

  3 years ago

  I flip through DIGI ads everyday but never notice the things that you do. Because I think I'm more drawn to Petronas-like ads, or anything Yasmin Ahmad (pure genius too!). The one time DIGI ever caught my eye was with their recent logo change (now it's soooo plain!) and yes, that TV ad with the high jump guy. Haha.
  
  BTW, I think you'd become a really good copywriter. Have you decided on what to major in yet? When are we gonna sit down and talk about future plans?! =D
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  ss19flyover

  3 years ago

  hmmmm.....if you know who is behind run digi then u won'y be suprise of their creativity. :)
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  will

  3 years ago

  Digi's coverage sucks. It's cheap, but sucky coverage is what you'll get. It's OK to admire their ads, but I wouldn't switch because of that. Good ads won't give you better service.
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  Mellissa

  3 years ago

  Wheeeeee, I remember that Digi ad, LOL! I was using Digi at that time so I had a pretty good laugh over that :P I wonder which advertising company has the Digi account, hmm. Anyway I just dropped by to say hi, it's been awhile since I've been here! Congratulations on your outstanding SPM results too!
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  anisah shurfa

  3 years ago

  I DEFINITELY prefer the digi ads compared to the celcom and maxis ones. Why? Because celcom and maxis ads ALWAYS focus on stupid teenagers typically lepaking around and acting "cool" with their phones by their side. It's so damn cliched. Their ads revolve around "what does Sara want to wear for her hot date?" or "hey! we can sing like doofusses for a cheaper price!"
  
  GAH!
  
  By the way, I linked your blog on mine. Hope you don't mind :)
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  apple_green

  3 years ago

  yeah but digi dun have 3G so it sucks...and dunno when they are going to have 3G...
  
  pinkpau...can i request sumthing? can u changed ur blog name to pink pau instead of quantly becoz i dun wanna miss ur entry..so when i see pink pau in my bookmarks i will click it...tks
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  nat

  3 years ago

  YES OMG! I thought i was the only one who noticed their different "What If..." ads! Its so smart! ;O i thought of blogging about it to share it with the ones who didnt notice, well u did it already! HAHAHA.
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  pinkpau

  3 years ago

  waifon : wow i had no idea big corporate buildings took fengshui into account! haha i wonder if that stuff actually works :D
  
  pierce : see, their copywriting efforts are working! people actually remember their slogans!
  
  lishun : oh digi has a marketing team? haha crap i always thought big corporations hired ad firms. learn something new every day .. :D
  
  justakid : is it really cheaper if you sms/call numbers with the same service provider? how much cheaper?
  
  dropper : i quite agree with digi being slow, cos yes a huge number of people i know use maxis cos 'they always have been', but from what i hear one gets to save a lot with digi's prepaid plans :) why do you say it's not economical? anyhoo i think it's great that digi knows they were lagging behind when the mobile phone revolution hit, and have formulated a brilliant campaign to catch up. i'm talking bout their tagline 'Time to Change'. it's sheer genius! i've never seen ads that are more aware than Digis.
  
  reallybites : hehe celcom!
  
  percy : eh really, celcom is cheaper than digi? i always had the impression that digi has the lowest rates of all the providers
  
  johann : that was barely an analysis..!! it was just me saying how i had to sit down and giggle like a maniac after watching their new ad .. :D
  
  emily : eh yea i dont actually like their new logo! it's so weird and .. odd to me. hate the font. but because they're so genius there must be something to it. maybe they just want ppl to talk more about how ugly it is, so that they get more word-of-mouth. hahaha! and no laaaa havent decided major. i'm still trying to decide my STREAM, let alone major!
  
  ss19flyover : i wont? really? why?
  
  will : for real? how bad is it?
  
  mellissa : hello to you :D nice new blog!
  
  anisah : hahahaha man! now that you mention it. hahahaha 'stupid teenagers typically lepaking around and acting “cool” with their phones by their side' .. hahaha!!! and no no i dont mind at all .. !
  
  apple green : haha you can rename your bookmarks, my dear! right click > rename
  
  nat : yes, great ads arent they! blog about it la, would love to hear what u have to say :)
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  epool86

  1 year ago

  there is only Celcom coverages at my hometown, maxis also do but not clear enough.. and digi no coverage at all.. :-(
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  MasterEload

  1 year ago

  There's better way to reduce your money spending on prepaid. MasterEload give you much lower price. With only RM25 during this promotion period (6feb-21feb) you will get all the benefit. =)
  
  http://mastereload.biz/?mvpoty18
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